It’s hard work keeping up with all the noise and hype surrounding the great autonomous vehicle race. Will a winner cross the finishing line next year or in five years’ time? Everybody has a different answer to this question. Will the winner come from the US, Germany, or China? This is when things to start to get really interesting.
And will the ultimate winner turn out to be a company that doesn’t even design or manufacture autonomous cars at all but operates huge fleets of them like airlines today and wrests control of the all-important consumer relationship away from the world’s top global automotive brands? This is a strong possibility – but whether the likes of Uber and Lyft will prove to be the winners isn’t clear at this stage despite what they have been claiming in their IPO documents. Continue reading Buckle up for the great autonomous vehicle race